After reaping satisfactory sales in February and March 2013, PT Honda Prospect Motor (HPM) had decreased numbers sale. In February 2013, the product sales of Honda vehicles in Indonesia reached 9529 units, while in April, capable of penetrating the figure 11,497 units.
In the fourth month of 2013 alone, sales of Honda recorded 6,707 units or a decline of 4.790 units. “We have a supply constraint alone. March 2013, we had a lot of new models such as the pivot of Jazz, CR-V and Freed. Soon as possible We are trying to fill. Condition is still normal for us,” said Jonfis Fandy, Marketing & Aftersales Service Director PT Honda Prospect Motor.
Although the total has decreased, but in April 2013 the APM Honda in Indonesia’s posted good sales results from two new variants, namely New All New Honda Freed and Honda Accord.
New Freed was introduced on March 20, 2013 able to sell 1,663 units during April 2013, or an increase in achievement compared to 567 units in March 2013 amounted to 1,096 units. Public enthusiasm on New Honda Freed is inseparable from improving facilities in all its variants, such as AC Double Blower, and Power Sliding Door to all sides of the Type S, as well as Dual SRS Airbags on all variants.
Achievement recorded by a variant also boast a mid-size sedan
latest, All New Honda Accord recently introduced 25 April 2013. In just 7 days, called the All-New Honda Accord was able to record sales of 144 units.
Mid-size sedan from Honda’s ninth generation itself has been equipped classy ammunition, including a 2.4-liter i-VTEC engine with a new Earth Dreams technology, up to a row of powerful features such as Lane Watch System, Multi-Angle Rear View Camera, Navigation System, and Active Noise Cancellation.
“We are gratified that our new products are well received by consumers. Refresher product we always do to meet the needs of consumers and also featuring the latest technology of Honda products. We expect this positive sales trend will continue consistently to the months The next, “said Fandy Jonfis.