American car manufacturer, Opel, which is under the auspices of the General Motors (GM), has signed a cooperation agreement with Disneyland, at least in the city of Paris, France. With this agreement, Opel will be the official brand of the cars which used Disneyland Paris over the next 2 years, including in advertisements Disneyland Paris. Obviously, this is an excellent promotional media for Opel, considering there are at least 15 million vehicles in and out of Disneyland Paris each year.
Paris is one of the most important tourist destinations in Europe and the promotion done Disney, legitimate for Opel to expect an increase in sales of family vehicles such as the Opel Meriva production, and Zafira Tourer. In fact, recent news also mentioned that Disneyland Paris will operate a fleet of electric cars (electric vehicles) of the Opel Ampera begin January next before the entire fleet of vehicles playground was replaced with other cars Opel production. The all-new Combo, Vivaro and Movano, for example, could be the next option Disneyland Paris.